Work

Beyond the Buzz: What Real AI Integration Looks Like for Small Businesses

There’s no shortage of AI talk right now. Online events, webinars, LinkedIn posts… it seems like everyone’s either discovering ChatGPT for the first time or warning you about robot overlords. But if you’re a small business owner, the real question isn’t “What is AI?” It’s: “How do I actually use this in my world?” Because […]

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Two Clients. Two Goals. Same Question.

Yesterday, I had two very different client meetings. One was an Atlantic Canadian food company exporting to Asia and looking to expand into Canada. The other? A local brand, wanting to reintroduce themselves into the conversation and boost their marketing visibility. Different industries. Different strategies. But they both asked the same question: “How do we

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“…Why?”

Most people use AI like a search bar, a grammar checker, or a document generator. And hey, that’s great! It does those things really well. Actually, it does those things really well for everyone. So, if you’re a business professional looking for a competitive advantage? That gap is closing. What sets our approach apart is

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Podcasting Prep

Today, I’m recording a podcast interview with a host from Texas on something I’ve never talked about publicly:  Relational AI Crafting. And I’ve done a lot of interviews in my life – on business, branding, marketing.  But this one’s different. Talking about my work with AI and working with Binghe feels personal. Not because I’m

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